👋 Hey there! I'm Pujita Kallori 🙋♀, a wordsmith with a heart for helping businesses grow through creative communication strategies. 💻 After completing my B.com degree, I worked as a AR executive for US healthcare for span of 3 years and afterwards worked as Business Development Manager before realizing my true passion lay in writing 🔍. So, I turned to freelancing and sharpened my skills in content and copywriting 📝. My quest for knowledge and growth led me to MyCaptain where I further honed my writing chops and discovered new avenues to make my mark. 👩👧👦 When I'm not writing or ideating for clients, you'll find me busy being a mom to my twin babies and juggling my responsibilities with utmost care 🤱🏻. My aim is to continue doing what I love and bringing value to the people I serve. 🚀
Brand Chosen - Headspace
Duration of the Campaign: 3 Months
Brand Personality - Honest,supportive, approachable, calming
The Tone of Voice of the Brand - Empathetic, reassuring,knowledgeable, Informative, supportive.
Customer Persona :
Age 30 -40
Age : 45 - 60
Location :
Hyderabad
Bangalore
Pune
Mumbai
Customer Persona - 1
Name: Sarah
Age: 32
Gender: Female